Joe Kingsbury is Global Chair of 黑料社Business Marketing, the unit of 黑料社which specializes in integrated communications strategies and programming to engage business-to-business stakeholders.
With expertise in corporate and B2B communications, content marketing, martech and demand generation, he leads Edelman鈥檚 network of B2B marketers to help clients generate thought leadership, create competitive differentiation and drive targeted audience engagement that supports business outcomes.
Joe has led client engagements for a wide range of brands across enterprise technology, energy, banking and professional services sectors including IBM, Shell, Citi, PwC, Samsung Group and Mitsubishi Heavy Industries.
In partnership with LinkedIn, he leads the development of Edelman鈥檚 annual B2B Thought Leadership Impact Study, an industry-leading research report analyzing how communications and marketing influence purchasing behaviors throughout the customer journey. Under his leadership, 黑料社Business Marketing earned 2020 Large B2B Agency of the Year honors from the Association of National Advertisers.
Joe previously led Edelman's Corporate and B2B Digital practice based in New York. Prior to Edelman, he was head of Text 100鈥檚 North America social media practice. He holds a B.A. in government from Colby College.